Selling Snacks.jpg

Snack foods have been marketed in Canada for almost a century. Ad campaigns have included “Buy Canadian! Support the war effort! Support local sports!” But what about Old Dutch potato chips? How have they advertised their products? And what did they have to do with the TV show Kids Bids?


EPISODE CREDITS

Written, narrated and produced by Kent Davies and Janis Thiessen, with excerpts from Benoit Morham,“Are Your Snack Foods Breeding Nationalists?” (unpublished podcast episode, 2018) and Matthew Csuk, “Snack Shot,” (unpublished podcast episode, 2018).

Episode Image: Kimberley Moore

Theme Music: Robert Kenning

InterviewS

Bebe Maqsood, interviewed by Sarah Reilly and Elizabeth-Anne Johnson, January 27, 2013 in Winnipeg, MB. Digital Audio Recording. Snack Food Project, “Old Dutch Interviews," Oral History Centre Archive, University of Winnipeg, Winnipeg, MB.

Bill Bashucky, interviewed by Elizabeth Anne Johnson, December 10, 2013 in Winnipeg, MB. Digital Audio Recording. Snack Food Project, “Old Dutch Interviews," Oral History Centre Archive, University of Winnipeg, Winnipeg, MB.

David Oye, interview by Sarah Story, December 11, 2014 in Winnipeg, MB. Digital Audio Recording. Snack Food Project, “Old Dutch Interviews," Oral History Centre Archive, University of Winnipeg, Winnipeg, MB.

Doug Krockak, interview by Sarah Story, November 24, 2014 in Winnipeg, MB. Digital audio recording. Snack Food Project, “Old Dutch Interviews," Oral History Centre Archive, University of Winnipeg, Winnipeg, MB.

MUSIC

A. A. Aalto - Admin, Bazaar , Constructivism , Entonces , Side Story, Sneak, Thereafter, Trot Tune

Blue Dot Sessions – Lumber Down, Mr. Mole and Son, Campfire Song 

Lee Rosevere – Curiosity, Quizitive

Podington Bear – 60’s Quiz Show 

RCA Victor Band. "The Maple Leaf Forever." 1927, AMICUS 3138677.

Sources

Daniel Pope, “The Advertising Industry and World War I,” The Public Historian 2, 3 (1980): 4-25.

Enric Castelló and Sabina Mihelj. “Selling and Consuming the Nation: Understanding Consumer Nationalism.” Journal of Consumer Culture 18, 4 (2018): 558–76.

Janis Thiessen, Snacks: A Canadian Food History (Winnipeg, MB: University of Manitoba Press, 2017).

Steven J. Jackson and David L. Andrews, eds. Sport, Culture, and Advertising: Identities, Commodities, and the Politics of Representation. (London and NY: Routledge, 2005).

The Winnipeg Evening Tribune, May 29, 1942, pg. 3. (Accessed November 15, 2018.

The Winnipeg Evening Tribune, October 5, 1955, pg. 19. (Accessed November 15, 2018.)

The Winnipeg Evening Tribune, October 17, 1941, pg. 10. (Accessed November 15, 2018.)



Preserves is made possible by a grant from the Social Sciences and Humanities Research Council of Canada, and assistance from the Oral History Centre at the University of Winnipeg.

IF YOU HAVE A MANITOBA FOOD STORY THAT YOU WANT TO SHARE